Residential segmentation that gives you the power of customized segmentation without the hassle or cost.
PowerSegments pairs your internal usage data with deep insight into your customers’ attitudes to give you the powers you need to market more effectively. And, all this integrates into your operational system with an easy-to-use dashboard tailored to your users’ roles.
- Indicates which customers are likely to participate in which programs
- Provides the marketing message and channel that resonates with each customer
- Identifies high potential energy efficiency savings customers
- Lowers marketing costs by providing exceptional targeting
Ready to get started?
PowerSegments Overview. Get details on how this segmentation solves your current marketing challenges, as well as explains the differences between PowerSegments and other segmentation.
- Case Studies. Learn how other utilities benefit from PowerSegments.
- PowerSegments User Manual. View a sample of the customized marketing guide you receive with PowerSegments, including segment profiles, segment/program affinity, and more.